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10 Products That Boomed During the Recession

recession

Behold the damage the recession has wrought on the consumer economy: Retailers and automakers have gone bankrupt, restaurants have closed, and malls have become ghost towns. Most businesses dependent on consumer spending, from clothing to computers to appliances, have felt the pinch.

But some consumer-product companies have benefited from the recession, usually because they sell the kind of stuff that helps people save money. Other companies have capitalized on timely technology or latched on to powerful trends that defy the recession. To identify some of these recession winners, I analyzed data provided by financial research firm Capital IQ, a unit of Standard & Poor's, to see which consumer-products firms have gained revenue and market share since the recession began near the end of 2007. Then I researched earnings reports and other sources to see which products have fueled each company's growth.

For many of these companies, any increase in revenue over the past two years is a nifty accomplishment, since overall sales of household goods have fallen by more than 30 percent, according to Capital IQ. And sales of supposedly recessionproof "staple" items like food, beverages, and personal products have barely risen. So firms that have significantly outpaced the rest of their industry deserve special attention.

Success Tips From Barack Obama

Barack Obama

One of the most important and momentous presidential elections in U.S. history has passed, and the American people are now inaugurating Barack Obama as their 44th President. A variety of his positions and decisions influenced his successful campaign for the U.S. presidency, and although the stakes may differ, they are are still useful in a general sense. Obama’s success presents a handful of valuable tips every man can apply to his professional life in an effort to help him achieve his goals. And on that note, we present success tips from Barack Obama.

Embrace technology

History may look back on Obama’s decision to understand -- and effectively utilize -- the fluid technology of the modern minute as his most prudent decision. He isn’t the first president to capitalize on technology (think FDR’s fireside chats, or JFK’s televised debates), but thanks to the elasticity of Web 2.0, Obama became the social networking "friend" of millions, personalizing him in a way that no candidate has ever done before. This use of technology allowed us to feel a closeness to him as a person first, then as a candidate without him really ever having to do anything.

Presidential pointer: Technology is not staid; it moves quickly. So embracing technology is wise only if you understand and implement the trends that fill it out. The potential network is vast -- Linkedin, Facebook and more -- but it’s not enough to sign up; it needs to be understood and nourished. Embracing technology means embracing a system that is always in flux.

A Fast-Track Alternative to a Teaching Job

teacher

ANXIETY about what comes next in midlife is gripping a lot of people these days, especially if their jobs are ending or they are nearing retirement age.

Wylie Schwieder mulled over his prospects as his consulting job was winding down. And when his wife of 20 years, Katie, a former corporate trainer and business writing coach, came home on Sept. 3, 2007, their wedding anniversary, he was waiting on the front porch of their Richmond, Va., house with a bottle of wine and two glasses.

“I’ve decided to become a teacher,” he told his wife.

“Really,” she replied. “I was just thinking the same thing.”

Mr. Schwieder, 52, a former executive at CarMax and Capital One bank, became interested after a local science teacher told him about a fast-track way to become a teacher.

The idea of studying intensely, then getting into the classroom quickly, appealed to the couple, who have four children. Within three weeks they had signed up with the Career Switchers program, the Virginia-based program that requires applicants to pass an Educational Testing Service exam in the subject matter they want to teach, take an online course and attend a series of meetings to learn classroom teaching skills.

How Facebook could cost you your job

Facebook

If you are one of the six million Australians or 250 million people worldwide who use Facebook, you probably use the social networking site to keep up with your friends, write on each other’s walls and view each other’s photos.
Caught up in this breezy social interaction, it’s easy to forget all the invisible readers who may be reading your profile information and looking at the photos you just posted of your last drunken night on the town. That may include the ‘friends’ you’ve added who you actually barely know, the friends of your friends, your colleagues and – shudder – your boss. Depending on your privacy settings, total strangers may be able to view your profile – including prospective employers.

Cautionary tales are increasingly emerging of how Facebook has proved the undoing of the hapless. Many people will already have heard about Australian Kyle Doyle, a call centre worker who chucked a sickie after a drunken night out, only to be busted by his boss after posting this on his Facebook page: ‘not going to work, f*** it i'm still trashed SICKIE WOO.’ Oops.

Then there was Kevin Colvin, an intern at Anglo Irish Bank in the US, who told his employers he had to miss work to go to New York for a family emergency. When his Facebook page later showed a photo of a fairy costume-clad Colvin at a Halloween party instead of his ‘family emergency’, his manager copied the photo and emailed it around the office with the reply: ‘Thanks for letting me know – hope everything is OK in New York. (cool wand).’

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